Tag: sales motivation

13 Jul

Sales Onboarding as a Key Enabler of Sales Enablement Adoption

One key success factor for any company’s sales enablement program that frequently does not get the attention it deserves is adoption. If your sales people don’t know how to or are not inclined to take advantage of your sales enablement deliverables, the best strategy and assets in the world will not produce the impact on sales productivity you are seeking.