In our previous post, we outlined 5 best practices for elevating your sales and marketing dialogue with customers and prospects, which we will expand upon over the next several weeks. Our post today further describes Best practice #1: focus on business outcomes.
Digital transformation is not a technology initiative. At its essence, digital transformation is a business strategy. Business leaders understand that digital transformation holds the potential for real growth by fundamentally changing the customer experience.
Sales kickoff meetings represent a unique opportunity to advance the sales enablement agenda. Check out 4 Best Practices for Sales Enablement from IDCs Custom Solutions